Engadget has a recent interview with Richard Collins, head of Ubuntu mobile products, with some good information about Ubuntu’s launch strategy as well as their view of the competition for their forthcoming mobile OS.
cc licensed ( BY NC ND ) flickr photo shared by kdee64
Due to last Wednesday’s weather delay, I have posted a revised calendar to the BUS 285 page.
See you next week.
As we discussed in class on Monday, your marketing project this semester will be to develop a marketing plan, aimed at consumers, for the Ubuntu phone. Below is the video introduction to the phone that we watched in class:
As you think about your marketing plan, remember to think globally: “the smartphone revolution is just beginning. The next billion people who get online are likely to do so with a mobile device.”
